"The Passive House building energy standard is widely recognized in North America and internationally. In the United States, the standard is used by hundreds of businesses and professionals, and its criteria are maintained by a number of certifying agencies offering services across the country. In its blog post, “15kWh is dead. Long live 15kWh.”, PHIUS publicized a plan to create its own certification criteria and promote them using the Passive House name. PHIUS’s desire to innovate is commendable, and the larger conversation around potential improvements to the Passive House standard is healthy; however, having multiple standards competing under the name Passive House would create confusion and controversy. We therefore ask PHIUS to distinguish its program by giving it a distinctive name."